Arts & Culture

Farmboy Fine Arts

Belmond Charleston Place recently completed a $40 million, multi-year renovation project, resulting in new guestrooms and suites, updated public spaces and expanded amenities. New art also graces the hotel’s walls and the guestroom collection, in particular, has been extremely well received. We recently sat down with Farmboy Fine Arts to learn more about the new in-room art collection, what inspired it and why it is resonating with our guests.

From where did you draw your inspiration for the art at Belmond Charleston Place?
At Farmboy Fine Arts (FBFA), we strive to activate spaces through the meaningful incorporation of art. We wanted to develop a thoughtful and relevant artwork collection for Belmond Charleston Place that would give guests a sense of place, reminding them that they are in the vibrant and historic city of Charleston. The artwork is a nod to the city’s rich history, while also providing visitors with a contemporary take on authentic Southern charm.

Tell us about the custom art collection guests will see in the newly redesigned guest rooms. 
Featured throughout the guestrooms, the art collection connects guests to the culture of this unique region, establishing the property as a gathering point for local society. FBFA’s high-level of expertise in the art consulting industry allowed us to curate, source, and develop a dynamic and arresting custom artwork collection influenced by Charleston’s narrative. Belmond Director of Marketing, Eric Monteiro, said it best when he confirmed, “The artwork is the grand finale, the last piece of flourish that brings it all together.”

There are a series of limited edition prints included in the collection. What makes these so special?
FBFA artist Jordan Hilliard created ‘Circle of a Square Paper,’ a sophisticated and original abstracted landscape painting, which we reproduced as a limited-edition fine art print for Belmond Charleston Place. The 150 prints feature hand decaled-edge heavy linen fine-art paper debossed to a depth of 1/8 inch. The traditional medium of painting is balanced by the contemporary circle motif and shadow box frame, elevating the simple composition. The countless guest inquiries regarding this piece, and many others from the collection, further confirm the impact it has on the property and the guest experience.

Can you tell us about your process? How long does it take to curate a commercial collection? What goes into the design and decision-making processes?
FBFA’s objective was to develop a collection that tells the story of the Charleston people and place, delivering on the property’s vision for a relevant, discerning art collection. The collaborative, iterative process of working with the brand gave us an opportunity to source artwork and content from the local arts community – our artist and gallery partners – that is authentic and inspiring. The end result provides guests with a purposeful, engaging art experience that juxtaposes the traditional design and feel of the stately building with the contemporary look of the artwork.

In your opinion, how does art on property impact the guest experience?
A successful art collection enriches the guest experience by stimulating dialogue and interaction between the artwork and a diverse range of individuals. Guests are left with an immersive, memorable experience marked by the artwork; the artwork’s emotional resonance strengthening their connection to the place. At FBFA, our goal is to change lives with art, and we feel that a well-curated, well-rounded collection can do just that for guests, whether they pass through for a minute or stay for a few days.

If a guest wanted to take home a piece of Charleston for their own collection, is that possible?
Although we routinely field requests from Belmond Charleston Place guests wishing to purchase art from the property’s collection, we cannot reproduce the limited-edition prints developed for the hotel. Due to the overwhelming inquiries, FBFA is exploring the options available to us in providing reproductions to interested guests, in hopes that we will be able to do so in the near future.

Ready to get your art meets eye candy fix? Explore Charleston’s vibrant arts scene, located just outside our doors. From the many galleries in the French Quarter to exhibitions by local artists at Redux Contemporary Art Center to permanent Lowcountry collections at area museums, there’s plenty here to delight in. Contact the Concierge for more information and directions.

Continue reading