I Will Reflect A Melanoma Initiative
We love the sun; it’s a way of life here in Charleston! But with those beach days, boat trips and time spent outdoors comes the very real threat of skin cancer. In its fifth year, The Spa at Charleston Place leads the annual “I Will Reflect” {IWR} Melanoma Awareness Initiative, striving to educate the public about the importance of safe sun habits and the dangers of melanoma. Since 2008, the campaign has raised more than $30,000, every cent of which is donated to the MUSC Foundation for skin cancer research through special events, IWR bracelet sales and monetary donations.

Some scary stats:
Every hour, one American dies of melanoma. It is the most common form of skin cancer among 25-29 year olds. Indoor tanning increases melanoma risk by 74%. If detected early, melanoma is almost 99% curable. However, for advanced cases the survival rate is only 15%. While prevention is key, early detection is the next best thing.

Some tips on how to “reflect” on being sun smart and safe
• Avoid the sun during its most glaring hours, 10am-2pm
• Always wear a broad spectrum sunscreen, minimum of 15 SPF…apply liberally
• Wear protective clothing, broad brimmed hat, sunglasses, etc
• Avoid sun tanning beds
• Schedule an annual full-body mole check with a dermatologist

Make small adjustments in your life such as, run late, walk your dogs early, tee off at 7am instead of 11am, to help you prevent sun-related skin damage that may lead to skin cancer.

I Will Reflect BraceletThe ‘I Will Reflect’ initiative began as part of a worldwide cause founded by SpaFinder, Inc. in 2007. Gaining momentum around the globe, the initiative seeks to educate the public about melanoma detection and prevention. The campaign encourages residents to pledge “I Will Reflect” and join the movement to help reduce the impact of melanoma, which is the most serious, often deadly form of skin cancer. For more information, check us out on Facebook or visit charlestonplacespa.com/reflect.

Download and save the ABCDEs of Melanoma and The Spa’s “IWR” guidelines to safe sun practice.